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What is trending in the beauty industry

What is Trending in the Beauty Industry: A Comprehensive Guide

In today's fast-paced beauty industry, staying up-to-date with the latest trends is essential. If you're searching for "What is trending in the beauty industry," you're on the right track! This comprehensive guide will provide you with all the information you need to know about the latest beauty trends, their positive aspects, and how you can benefit from them.

Benefits of "What is Trending in the Beauty Industry":

  1. Stay Ahead of the Curve:

    By exploring what's currently trending in the beauty industry, you gain valuable insights into the latest techniques, products, and styles. This knowledge empowers you to be at the forefront of beauty trends and stay ahead of your friends, colleagues, and competitors.

  2. Discover New Techniques:

    The beauty industry is constantly evolving, with new and innovative techniques emerging regularly. By exploring what's trending, you can learn about cutting-edge techniques such as contouring, strobing, or the latest nail art designs. These techniques can enhance your beauty routine and help you achieve flawless results.

  3. Explore New Products:

    The beauty industry is flooded with new products, each claiming to be revolutionary. By understanding what's trending, you can discover new products that are

The use of science in the beauty industry is nothing new, but the current biotechnology trend is taking the science of beauty to a whole new level. This trend pairs directly with the mega trend of sustainability. Search volume for “sustainable beauty” is up more than 700% since 2019.

What sells the most in the beauty industry?

Cosmetics
  • Among all categories, the cosmetics segment is the largest with a 32% share.
  • The natural cosmetics segment is expected to reach $54.5 billion by 2027.
  • Currently, makeup sales generate about $77.8 billion of the total $380.2 billion global cosmetics market.

What beauty products are in demand?

This year, the most revenue is generated by face creams, face masks, hydrating and chemical-peel-like masks, moisturizers, and overnight rejuvenating treatments.

What's going on in the beauty industry?

Today, beauty is on an upward trajectory across all categories. It has proven to be resilient amid global economic crises and in a turbulent macroeconomic environment. Beauty is now an industry that many people, from top-tier financiers to A-list celebrities, want to be a part of—and with good reason.

What is the beauty industry lacking?

The beauty industry has many flaws, including chemical-laden products, inadequate ingredient labels, and concealed substances. The primary cause of these issues is the absence of regulation as we have mentioned.

What is the beauty industry known for?

Introduction. The Beauty industry covers a wide variety of personal products (skin care; color cosmetics; hair care; fragrances), beauty appliances (hair dryers; brushes; combs), services (salons; day spas) and related functions (packaging; supply chain).

How does the beauty industry work?

The beauty industry has three major segments: product makers, product users, and beauty influencers. As a product maker, you research the market to find out what clients are looking for and then create products to match. Product users include roles like hairstylists, makeup artists, and nail technicians.

Frequently Asked Questions

What are the 4 P's of beauty industry?

Ingredients for a good marketing (according to Philip Kotler) are the 4P's: product, price, promotion and placement. An effective marketing program combines harmoniously all elements of the marketing mix.

What is the cosmetic industry missing?

Here are a few aspects that some individuals feel are missing in today's cosmetic market: Inclusivity and Diversity: There is a growing demand for more inclusive and diverse representation in the cosmetic market. Consumers are seeking products that cater to a wider range of skin tones, hair types, and beauty needs.

Where is there a gap in the beauty industry?

Gaps in the Industry We have seen this with the premiumization of baby and pet care—more people wanting natural and synthetic-free ingredients for their babies and pets. We have also seen the rise in demand for functional fragrance amongst wellness consumers.

What future trends may emerge in cosmetology?

The report also identifies five critical dynamics for the industry over the five-year period: geographic rebalancing; the need for indies to scale; merger and acquisition opportunities; Gen-Z's influence on consumer loyalty; and wellness and self-care expansions.

What is the future technology for the cosmetic industry?

Some of the technologies that are scripting this transformation and will continue to do so in the future are Artificial Intelligence (AI), Augmented Reality (AR), Virtual Reality (VR), Blockchain, Internet of Things (IoT), and others.

What is an example of a current cosmetic trend?

Natural and vegan cosmetics also continue to grow in popularity as the world becomes more conscious of ingredients and their overall environmental impact. And with inflation surging, consumers are prioritizing fewer products that deliver more effective results, personalized to their preferences and needs.

What is the cosmetic marketing trend in 2023?

Buzzword for 2023: Sustainability. Cosmetic brands will soon have an eco-scoring system on which to base their eco-conscious activities for even greater consumer transparency; in the meantime, cosmetic products with marketing messages of how they are sustainable, with input rates, are leading the way.

What are the problems with the beauty industry?

Unfortunately, things like excessive packaging, plastic pollution, and unsustainable resource consumption are huge problems within the cosmetic industry that have devastating impacts on the environment. Beauty packaging alone amounts to 120 billion units each year.

What is the beauty industry outlook for 2023?

The Beauty & Personal Care market worldwide is projected to generate a revenue of US$625.70bn in 2023. The market is expected to grow at an annual rate of 3.32% (CAGR 2023-2028).

What's missing in the beauty industry?

Here are a few aspects that some individuals feel are missing in today's cosmetic market: Inclusivity and Diversity: There is a growing demand for more inclusive and diverse representation in the cosmetic market. Consumers are seeking products that cater to a wider range of skin tones, hair types, and beauty needs.

Is the beauty industry recession?

The beauty industry has proven itself to be recession-resistant. Built on a foundation of self-care and personal improvement, the market will always be present, regardless of the state of the economy.

How is the beauty industry doing?

Today, beauty is on an upward trajectory across all categories. It has proven to be resilient amid global economic crises and in a turbulent macroeconomic environment. Beauty is now an industry that many people, from top-tier financiers to A-list celebrities, want to be a part of—and with good reason.

What is the new makeup technology in 2023?

A smart makeup applicator This can range from handling packaging to the precise application of a product such as mascara or lipstick, for example, L'Oréal says. Currently, in development, the applicator will be launched by Lancôme, one of the group's brands, sometime in 2023.

What is today's beauty standard 2023?

The Current Beauty Standard in 2023: Today's beauty standard is fluid, diverse, and inclusive. Gone are the days of a singular, restrictive ideal. In 2023, beauty is seen in all shapes, sizes, colors, and identities. It's a celebration of authenticity and individuality.

Why is there a shortage of makeup?

The global cosmetics supply chain is in a state of crisis. Although cosmetics are still a $500 billion global industry, the beauty supply chain has taken a hit in terms of raw materials, shipping, and talent retention. Pandemic lockdowns in China have led to a lack of packaging materials.

What's trending in the beauty world?

Consumers continue to look for brands that are “free from”, cruelty-free, vegan, plant-based, reusable/refillable packaging, low carbon products, and more. ​ The clean and sustainable trend is one where we see enduring growth and interest. It's safe to say this will be a long-lasting trend.

What influences beauty trends?

Social Media's Role Social media platforms have become the epicenter of beauty trends, with Gen Z at the forefront of this digital movement. Instagram, Snapchat, Tiktok, and more recently, Reels, have allowed them to share and discover beauty trends, giving rise to trends that can sweep the industry overnight.

Where did the beauty industry start?

Egypt The first cosmetics appeared 5,000 years ago in Egypt. To achieve a pleasant smell and softness of the skin, incense oils were used, and women applied white to protect their faces from the sun. The Egyptians were also the first to use black antimony-based paint as eyeliner.

Where does beauty originate from?

For much of the Western world, notions of beauty date back to the ancient Greeks, and understanding it allows us to explore the connection between beauty and sexuality, beauty and class, and beauty and metaphysics.

How did the beauty industry start?

The History of Beauty Products Historians can trace the use of beauty and cosmetics products back to 4,000 B.C. — think Ancient Egyptian pharaohs with thick dark outlines around their eyes. This early form of eyeliner was called kohl, an ancient cosmetic made from ground stibnite.

Who is the target audience for the beauty industry?

Women Traditionally, the beauty industry was primarily marketed towards women, but in recent years, there has been a shift towards inclusivity and diversity, with many brands now targeting men, non-binary individuals, and individuals of all ages and ethnicities.

FAQ

What are the hottest beauty trends for 2023?
Fall 2023- Our Top Beauty Trends of the Season
  • Sleek & Straight Bob. Confirmed: the flat iron has made a comeback, gracing runways and red carpets alike with its sleek, and irresistibly swept-back style.
  • Goddess Braids.
  • Birkin Bangs.
  • Latte Makeup.
  • Bold Red Lip.
  • Barbie Pink Blush.
Who dominates the beauty industry?
L'Oréal L'Oréal is the leading beauty products company with over $35 billion in global sales (Statista) L'Oréal remains the top player in the beauty industry, with nearly $11 billion more in sales than second-place Unilever.
Who controls the beauty industry?
The production of cosmetics and beauty products is controlled by a number of multi-national corporations – L'Oréal, Unilever, Procter & Gamble Co., The Estee Lauder Companies, Shiseido Company, and Beiersdorf to name a few.
Who is the beauty industry market leader?
L'Oréal L'Oréal confirmed its position as the global beauty leader once again this year.
Who are the people who make beauty products?
What is a cosmetic chemist? Also known as a cosmetic scientist and makeup chemist, a cosmetic chemist develops formulas to create makeup and toiletry products. Chemists work in laboratories, where the product creation takes place, and factories, where they supervise the manufacturing process.
How does the government regulate the beauty industry?
The two most important laws pertaining to cosmetics marketed in the United States are the Federal Food, Drug, and Cosmetic Act (FD&C Act) and the Fair Packaging and Labeling Act (FPLA) . FDA regulates cosmetics under the authority of these laws. In the United States, federal laws are enacted by Congress.
What is the trend in beauty industry?
Wellness-inspired products—such as skincare and makeup with probiotic and Ayurvedic ingredients, ingestible supplements, and beauty devices like LED face masks—have already captured the attention of consumers embracing greater self-care and mindfulness in their postpandemic daily routines.
How is the beauty industry doing right now?
Following a firm recovery since COVID-19, the industry is expected to reach $580 billion by 2027 with retail sales expected to grow by 6% per year. At the same time, we expect this competitive sector to become even more competitive, driven by the continued rise of new challengers.”
What are the beauty and wellness trends in 2023?
We recap the most notable practices and treatments of 2023 – from the bare skin look, to HIFU, dry brushing, sleep syncing, and face yoga. High coverage makeup had been dominating the beauty sphere ever since the 2010s.
What is in demand in the beauty industry?
Water-free cosmetics: With sustainability and carbon reduction high on the agenda for the cosmetics industry, waterless products are becoming more and more common. It's predicted that the global water-free cosmetics market will hit $31 billion by 2031.
Where is the beauty industry headed?
The industry is expected to continue growing, with a projected global market value of over $800 billion by 2025. This means plenty of opportunities for aspiring beauty professionals, from hairstylists and makeup artists to skincare specialists and beauty bloggers.
How is the beauty industry growing?
Between 2022 and 2027, global e-commerce beauty sales will grow at an approximate CAGR of 12 percent, while physical retailers can expect a CAGR of 7 percent in speciality retail and 4 percent for drugstores and grocery stores. Consumers now expect a mix of distribution channels.
What is the biggest problem for beauty industry?
Here are the biggest issues to look out for in the beauty industry.
  • The Retail Landscape Is Shifting.
  • Ulta and Sephora Will Continue to Battle for the Top Spot.
  • The Rise and Fall of the Indies.
  • The Growth of Skincare.
  • Other Trends to Watch.
  • Social Media Will Move Toward Smaller-Scale Influencers.
What is the outlook for the beauty care industry?
Beauty & Personal Care - Worldwide The Beauty & Personal Care market worldwide is projected to generate a revenue of US$625.70bn in 2023. The market is expected to grow at an annual rate of 3.32% (CAGR 2023-2028).
What is the current state of the beauty industry?
The state of beauty Beauty maintains a healthy share of the U.S. market as we head into 2023. With an estimated total revenue of $90.2 billion across the omnichannel in 2022, a figure that was up 6.7% from the previous year, the beauty industry is well positioned for growth in 2023.
What does the future look like for the beauty industry?
Overall, beauty is expected to be characterized by “premiumization,” with the premium beauty tier projected to grow at an annual rate of 8 percent (compared with 5 percent in mass beauty) between 2022 and 2027, as consumers trade up and increase their spending, especially in fragrance and makeup.
Will the beauty industry continue to grow?
Retail. The U.S. beauty and personal care category continues to grow, delivering a 12% increase in dollar sales in the second quarter of 2023, reaching $25B in sales for Q2 2023. Over the past year, sales are up 11% to a total of $96.6B for the category.
What are the future trends in the cosmetic industry?
Top 4 innovation trends in cosmetic industry in 2024: Personalization using AI & AR. Active and Natural Ingredients. Clean & Sustainability Beauty. Tech-Infused Cosmetic Solutions.
What is the future of work in beauty industry?
The industry is expected to continue growing, with a projected global market value of over $800 billion by 2025. This means plenty of opportunities for aspiring beauty professionals, from hairstylists and makeup artists to skincare specialists and beauty bloggers.
What is the makeup industry lacking?
The beauty industry has many flaws, including chemical-laden products, inadequate ingredient labels, and concealed substances. The primary cause of these issues is the absence of regulation as we have mentioned.
What are the problems with the cosmetics industry?
The beauty industry still has problems, but we've come a long way and we can continue to make change.
  • Lack of Regulation.
  • Greenwashing.
  • Chemical Catastrophe.
  • Marketing Myths.
  • Difficult Access to Beauty Education.
  • Idealized Beauty and Poor Mental Health.
  • Revolving Body Expectations.
  • Only The Start of Diversity and Inclusion.

What is trending in the beauty industry

What makeup companies are struggling?
  • Kylie Skin by Kylie Jenner.
  • Ariana Grande's R.E.M. Beauty.
  • Kim Kardashian's Skkn by Kim.
  • Jonathan van Ness' JVN Hair.
  • Rosie Huntington-Whiteley's Rose Inc.
  • Lady Gaga's Haus Labs.
  • Naomi Watts' Onda Beauty.
  • Addison Rae's Item Beauty.
What are the weaknesses of the cosmetic industry? The strengths of a cosmetics manufacturing business can be its research and development capabilities, quality products, strong brand reputation, and established distribution channels. The weaknesses can be poor financial management, lack of product innovation, or poor marketing efforts.
How has makeup changed over the years? 1960s: False eyelashes became popular with women, including models, starlets, and everyday people. Natural makeup ingredients, such as carrot juice, appeared during this decade. 1980s: Brightly colored eyeshadow, blush, and lipstick blossomed during this decade and have maintained popularity in every decade since.
Who are the leaders in the makeup industry?
  • Madam C.J. Walker, Founder of Madam C.J. Walker Beauty.
  • Elizabeth Arden.
  • Emily Weiss, Founder of Glossier.
  • Huda Kattan, Founder of Huda Beauty.
  • Sylvia Chantecaille, Founder of Chantecaille.
  • Falguni Nayar, Founder of Nykaa.
  • Anna Ayers, Founder of Rahua.
  • Suvi Haimi, Co-Founder of Sulapac.
Who introduced makeup to the world? The Egyptians Makeup dates all the way back to 6000 BCE, starting with the Egyptians. They created it as they believed makeup was next to godliness and that it appealed to the Gods; both men and women of all social classes wore makeup.
Who dominates the makeup industry? L'Oréal is the leading beauty products company with over $35 billion in global sales (Statista)
BrandBeauty Sales
L'Oréal$35.64 billion
Unilever$24.17 billion
Estée Lauder$16.22 billion
P&G$14.42 billion
How is makeup different today? Historically, makeup was used by women to enhance their features and align with the typical beauty standards of society. Modern-day makeup artists give makeup a new meaning, as it now allows people to experiment with various colors and designs as they create temporary canvases and works of art.
What factors influence beauty standards? Cultural Factors That Influence Body Image
  • Media. Media has always had an outsized impact on creating trends and other societal expectations.
  • Community.
  • Ethnicity.
  • Take a Health-First Approach.
  • Remember Media Is Manipulated.
  • Find Joy.
What is considered a beautiful face is often influenced by what is going on in society? As Bruce F. Norton, political science professor at American University, says: “What is considered a beautiful face is often influenced by what is going on in society.” The post-war optimism of the 1950s, for example, produced Doris Day and Debbie Reynolds. “Sweet enough to be edible,” quips Kobal.
What is going on in the beauty industry? Today, beauty is on an upward trajectory across all categories. It has proven to be resilient amid global economic crises and in a turbulent macroeconomic environment. Beauty is now an industry that many people, from top-tier financiers to A-list celebrities, want to be a part of—and with good reason.
What influenced your views on beauty? Historical context, social norms, and media representation shape individual beauty ideals. For instance, in some cultures, a particular body shape or skin tone may be seen as more attractive than others. These cultural influences significantly impact your preferences and define your understanding of beauty.
How is the beauty industry changing? Overall, beauty is expected to be characterized by “premiumization,” with the premium beauty tier projected to grow at an annual rate of 8 percent (compared with 5 percent in mass beauty) between 2022 and 2027, as consumers trade up and increase their spending, especially in fragrance and makeup.
Why do makeup trends change? The theory is that because both social media and the beauty market itself are becoming so saturated with new brands, products, influencers, and looks (unicorn hair, rainbow highlighter), trends have become more niche and diverse.
Where do beauty trends start? Jan 27, 1987 — It all began 2,400 years ago in Greece and Rome, when the West's standards of beauty were set. "But the Greeks knew that there was more to a 
What are the gaps in the skincare industry? Every skin reacts to the same product differently. The color of the skin is as important as the type of skin. Companies can fill the diversity gap among the products by targeting different skin types and offer suitable products for each skin type.
What is the top skincare concern for 2023? 7 Buzzy Skin-Care Trends From 2023 That Are Worth the Hype
  1. The year of ceramides.
  2. The year of all those silly light masks.
  3. The year we pared down our routines.
  4. The year we focused on our neck.
  5. The year we shaved our face.
  6. The year we became even more science-y.
  7. The year of extreme microneedling.
What will be the future of skincare? Future skincare should highlight traditional solutions with formulations rooted in ancient rituals proven by science. The interest in growing beauty regions such as India, Mexico, Africa and focus on Traditional Chinese Medicine will rise providing new opportunities for beauty to learn from and honour.
What does the future of the beauty industry look like? Following a solid recovery since the height of the COVID-19 pandemic, the beauty market is expected to reach approximately $580 billion by 2027, growing by a projected 6 percent a year (Exhibit 1).
What is lacking in the beauty industry? Why did the industry decline in 2019? The lack of innovation in color cosmetics was a big contributing factor. Meanwhile, the rise of skincare, with its anti-aging claims, also impacted the potential growth of color cosmetics. A lot of retailers, especially Sephora and Ulta, depend on new brands or products for growth.
What are beauty industry tech trends? Hear this out loudPauseBeauty tech companies are developing sophisticated augmented reality (AR) and virtual reality (VR) tools that allow consumers to virtually try on makeup, skincare, and hair products. And this helps customers make more informed purchasing decisions while also reducing waste.
How do you stay current in the beauty industry? Staying on top of your game as a professional in the beauty industry, means keeping up with beauty trends, styles, and the latest techniques. Stay current by reading beauty blogs and magazines, and other online resources. You can also follow beauty influencers on social media to get inspiration and stay up to date.
  • How do you ensure your techniques are up to date with the cosmetology industry?
    • Attend industry events, trade shows, and workshops to network with other professionals and learn about the latest trends and techniques. Take advantage of online resources, such as YouTube tutorials from industry leaders, to gain inspiration and stay up-to-date on the latest trends and techniques.
  • How can we stay informed in the beauty industry?
    • Magazines & Social Media– Reading magazines, blogs, websites, and following your favorite artist, product, manufacture or company on Facebook will also help you to stay up on trends and events going on with in the beauty industry. You will also see what trend is growing and what is being phased out.
  • How to succeed in the beauty industry?
    • 7 Ways to Build a Booming Beauty Business
      1. Educate People. It's surprising to see how little people know about the beauty salon and spa industries and what's involved in the offered treatments.
      2. Don't Give Prices Outright.
      3. Know Your Niche.
      4. Promote, Promote, Promote.
      5. Reward Loyalty.
      6. Protect Your Reputation.
      7. Retain Good Employees.
  • Why is it important to keep up to date with current trends products and services in beauty therapy?
    • Innovation and Creativity: Current trends in beauty therapy often bring new ideas, techniques, and approaches to the field. By staying up to date, you can tap into this innovation and incorporate fresh ideas into your treatments. This helps you stay creative and adapt to changing client demands.
  • Which beauty product is in most demand?
    • The top beauty product in the world is MAC lipstick, in the shade Velvet Teddy
      Rank #Top 10 Beauty Products WorldwideNumber of Countries at No.1
      1MAC Lipstick Velvet Teddy46
      2Benefit They're Real Lengthening Mascara21
      3Anastasia Beverly Hills Dipbrow Pomade20
      4Laura Mercier Translucent Loose Setting Powder9
  • What is new in the beauty industry?
    • Wellness-inspired products—such as skincare and makeup with probiotic and Ayurvedic ingredients, ingestible supplements, and beauty devices like LED face masks—have already captured the attention of consumers embracing greater self-care and mindfulness in their postpandemic daily routines.
  • What's new in beauty 2023?
    • Classic '90s looks that involve smokey shadows and hints of metallic get softened and more lived-in for 2023. As far as skin goes, get ready to keep the focus going on maintaining healthier skin and adopting a more streamlined routine. Hair will have its moment, too—don't be surprised if bangs make a strong comeback.
  • How do you keep up with beauty trends?
    • AS A CONSUMER
      1. Instagram: I would argue that Instagram is the easiest way to stay up-to-date with beauty news.
      2. Blogs: Blogs are a great way to get more in-depth knowledge about a product, ingredients etc..
      3. YouTube: Ahh, good old YouTube.
  • What are the beauty tech trends?
    • In recent years, we've been witnessing various beauty industry trends, such as the rise of beauty tech, hyper-personalization, the metaverse, sustainable beauty, and smart beauty devices, taking over the market. And these are the trends in the beauty industry that are here to stay.
  • Why is skincare so trendy?
    • Brands, influencers, and medical experts are aligned in reminding customers that skin is their largest organ and worth protecting against the ravages of pollution, UV rays, stress, and even their own makeup. This messaging proved especially effective during the COVID-19 pandemic.
  • Why is the demand for cosmetics is increasing?
    • The cosmetics industry has benefited from the increasing popularity of social media channels such as Instagram and YouTube. These platforms are not only highly influential amongst certain demographic groups, but create a demand for beauty products and help fill the gap between cosmetics brands and consumers.
  • Why is the beauty industry growing?
    • Growth in the beauty industry, however, has boomed in recent years, in a trend that many link to a broader generational trend of attention to physical wellbeing (which we covered in our recent article about the growing plant-based market and Beyond Meat).
  • Why is Korean beauty products so popular?
    • South Korea Is Serious About Natural Beauty Koreans are very knowledgeable about beauty and cosmetics, so their skin care products are made with the highest standards to achieve a flawless “glass skin” appearance. As a result, their industrial technology and innovations are one of the highest in the world.
  • Why is the beauty industry growing so fast?
    • Millennials are often quoted as being the main drivers behind the meteoric growth of the beauty segment. There have been many articles written on this trend, citing everything from the aging of the millennial demographic to a focus on “self-care” as a coping method against a difficult political and economic climate.
  • How Gen Z is changing beauty?
    • Gen Z has been instrumental in promoting diversity and inclusivity in the beauty industry. They have championed a broader range of skin tones, body types and gender expressions. This push for inclusivity has led to the celebration of unique features and increased representation in all forms of imagery.
  • What is the biggest skincare trend in 2023?
    • The focus for 2023 will be on “barrier repair and hydration, Dr Ifeoma Ejikeme, founder of the Adonia Medical Clinic, told us. So, it's no surprise that hyaluronic acid was the most-searched for ingredient this year on Google.
  • What is considered attractive 2023?
    • Classic '90s looks that involve smokey shadows and hints of metallic get softened and more lived-in for 2023. As far as skin goes, get ready to keep the focus going on maintaining healthier skin and adopting a more streamlined routine. Hair will have its moment, too—don't be surprised if bangs make a strong comeback.
  • The beauty industry and what it offers
    • The beauty industry is, in fact, quite broad: it includes both services (such as hairdressers, barbers, etc.) as well as products. In the United States alone, 
  • Where the beauty market is headed
    • Dec 21, 2022 — Heading into 2023, all of Hobe's packaging will be revamped for a fresh, new look. Hobe is also introducing exciting new products, such as: 
  • What are the current trends in the beauty industry
    • Apr 10, 2023 — 6 Beauty Industry Trends (2023 & 2024) · 1. Hyper-Personalization with AI and AR · 2. Biotech Innovations with a Focus on Sustainability · 3.
  • What is the new technology in the beauty industry?
    • Beauty brands are now leveraging the latest advancements in artificial intelligence and machine learning (AI/ML), augmented reality and virtual reality (AR/VR), data and analytics, cloud computing, and the internet of things (IoT). AI is incorporated in various aspects of the skincare industry.

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